Uber is in the hotel business now - The company moves toward an end-to-end travel platform with hotel bookings and in-stay services like room service.
Hospitality.today™
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Must-reads for today's hotelier
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Today's Brief
TikTok and AI reshape travel booking behavior in Asia - Social media influence, AI discovery, and price sensitivity are redefining how travelers choose and book hotels.
May 1, 2026 • Hospitality
SMEs drive business travel growth at Choice Hotels - Small and midsized companies offset broader RevPAR softness and highlight resilient demand segments.
May 1, 2026 • Travel
Hilton bets big on AI partnerships and guest planning tools - Strategic alliances with tech leaders signal a shift toward AI-driven guest journeys and operational efficiency.
May 1, 2026 • Hospitality
What's left of hotel sales: One buyer became ten - The buyer the team was built to serve is now one of ten. The team is still serving one.
May 1, 2026 • Hospitality
Google expands AI Max into travel advertising - AI-driven search reshapes how travel brands reach customers and where ads appear.
May 1, 2026 • Marketing
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