Booking.com sounds alarm on AI-enabled travel scams
As travelers eagerly plan their summer vacations, Booking.com's head of Internet safety warns to be vigilant against increasingly sophisticated AI scams
Marnie Wilking, Chief Information Security Officer at the Netherlands-based travel giant, highlighted that generative AI has led to a surge in online phishing scams, with the hospitality industry now being targeted.
Key takeaways
- Over the past year and a half, phishing attacks have increased by 500-900% globally across all industries;
- Generative AI tools allow fraudsters to operate in multiple languages with proper grammar, taking advantage of the hospitality industry's helpful nature;
- To increase security, travelers and hosts should use two-factor authentication when online, as it is the most effective defense against phishing and credential theft.
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