Could "save now buy later" take off in travel?
Several companies are emerging with a new business model that flips the "buy now, pay later" concept on its head
The general concept is that a user creates an FDIC-insured account with an SNBL platform and uses it to save toward a specific goal, for example a future trip.
Key takeaways
- The SNBL platform has partnerships with brands that provide incentives to users, for example in the form of cashbacks or discounts;
- Brands partnering with platforms gain a direct pipeline to consumers that have expressed intent to use their product or service in the future.
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