OTA's continue to grow in Q2 2023
Platform tourism continues to exceed pre-pandemic levels in Europe, setting new monthly record values
In the first half of 2023, guests spent around 237 million nights in EU short-term rental accommodation booked via online platforms. This is a significant growth compared with 2022 (199 million nights; +18.8 %); with nights spent far exceeding pre-pandemic levels (193 million nights in 2019; +22.6%), according to Eurostat.
Key takeways
- In April, 46.7 million nights were spent in accommodation booked via OTAs, showing an increase of 19.5% compared with April 2022. In May, this number increased to 47.6 million nights (+22.6% compared to May 2022) and in June, the total was 58.7 million (+8.4% compared with June 2022);
- While traditional coastal holiday destinations remain popular throughout the year, other regions with more pronounced seasonality appear in the top 20 during the winter months of 2023.
Get the full story at Eurostat