Hilton Q4 business travel tops 2019 levels
The company's fourth-quarter business travel revenue increased 3 percent from 2019 levels
According to Hilton president and CEO Christopher Nassetta, small- and mid-sized businesses were a "growing part of our business travel segment." Additionally, “group travel accounted to roughly 85 percent of our segment mix and enhanced the company’s overall resiliency,” he said.
Key takeaways
Group travel in Q4 improved the most of all segments, with revenue per available room fully recovering to 2019 levels;
Driven by both occupancy and ADR gains, company meetings boosted performance, improving more than seven points versus the third quarter;
With robust forward bookings, the group pipeline still remains strong for Hilton with tentative bookings up more than 20 percent versus last year.
Get the full story at BTN