Marriott partners with Starbucks on new loyalty initiative
Marriott Bonvoy and Starbucks Rewards members can link accounts to earn points redeemable for both room nights and free coffee
After linking Marriott Bonvoy and Starbucks Rewards accounts, members can earn double "stars" (Starbucks points) at Starbucks locations while staying at a Marriott Bonvoy participating hotel.
Key takeaways
- Marriott Bonvoy has partnered with Starbucks to bring new benefits to its loyalty members;
- Marriott Bonvoy and Starbucks Rewards members in the U.S. can now link their accounts to earn stars for free Starbucks beverages and other perks, as well as points for Marriott Bonvoy's more than 30 brands and experiences;
- As of March, Marriott Bonvoy had 203 million members, and member penetration of global room nights reached a record high in the first quarter of this year.
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