Merging technology with tradition

In an era where technology is rapidly advancing, the hospitality industry is experiencing a profound shift

Oct 25, 2023

Several key issues surfaced as priorities for hospitality industry leaders as the sector, traditionally reliant on human touch, is now merging the art of hospitality with the science of big data.

Key takeaways

  • By sifting through vast amounts of data faster than any human ever could, AI tools supply invaluable insights to guide the decisions of hotel marketers;
  • Social media platforms have evolved from being mere entertainment channels to potent marketing platforms;
  • In an era where big data and AI are becoming central to operations, it's the skill of looking at data sets and providing actionable insights that sets true revenue strategists apart.

Get the full story at HSMAI

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