More U.S. travelers are turning to travel advisors
An ASTA survey found that 50% of travelers are more likely to use a travel advisor now than they were in the past
More travelers say they are likely to turn to a travel advisor today than they were a year ago, according to new consumer research from ASTA.
Key takeaways
- Millennial and Gen-Z consumers consider travel their top discretionary purchase this year;
- 62% strongly agree that “There’s no social media substitute for going out and seeing the world;”
- 30% of Americans have some type of international travel plans in 2023 with Millennials and Gen-Z travelers being the most-eager to travel abroad in the short term.
Get the full story at ASTA