Thailand sees Chinese tourism soar
Less bureaucracy and more flights are luring Chinese visitors back to Thailand in a boost to the tourism industry
Official figures showing hundreds of thousands of Chinese nationals chose to spend the Lunar New Year holiday, which began on February 10, in Thailand where they no longer need to get a visa.
Key takeaways
- Thailand has positioned itself astutely to capture outbound travel demand from China with its bilateral visa waiver and aggressive marketing into the Chinese market led by the prime minister;
- This resonates well with Chinese tourists and has encouraged Chinese airlines to add more capacity over the Chinese New Year;
- The country got 27-28,000 Chinese tourists arriving each day since the 1st of February, it is almost back to normal before Covid. Last year, at the same time, it was 7-8,000. Last month 500,000 China visitors arrived.
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