The hotel guest experience of the future
The key to creating the guest experience of the future is to consistently deliver on expectations at every touchpoint of their journey with you
Designing a guest experience that meets your guests' expectations not only drives revenue, but also builds loyalty and lasting relationships, leading to sustainable long-term profitability.
Key takeaways
- In the past, price and product were the primary decision drivers. Today, 86% of shoppers are willing to pay more for a superior customer experience;
- The guest journey used to begin upon arrival at the hotel and end upon departure. Now, it begins during the inspiration phase - when customers are deciding where to stay - and continues beyond their stay, creating a continuous cycle of engagement;
- To deliver a seamless hospitality experience, it is essential to understand who your guests are, what they expect, and how you can exceed their expectations at every stage of their journey.
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