The innovation utilizes generative AI to help hoteliers improve the efficiency of their direct channel strategy
Fully customizable and allowing hotels to set up their own parameters, the innovative new solution empowers hoteliers to produce tailored website messages that align perfectly with their brand and enhance the user experience.
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The new face of hospitality - While traditional hotel stays remain popular, the industry now offers innovative models for diverse, discerning travelers.
Virtuoso on technology, longevity and diversity in luxury travel - Too many people focus on the idea that technology will replace travel agents. In reality, it has only enhanced what they do.
OTAs must remain agile amid rapid change - While AI helps OTAs roll out features faster, errors in travel bookings or customer service can cause major customer stress.
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