The U.S. remains the world's leading travel and tourism market

Despite slow international traveler spending, the U.S. remains the leader with nearly double the economic contribution of its closest rival

Oct 3, 2024

The World Travel & Tourism Council (WTTC) has released its 2024 Economic Impact Trends Report, highlighting the U.S. as the world's leading travel and tourism market, contributing a record $2.36 trillion to the economy last year.

Key takeaways

  • China ranked as the second strongest market, contributing US$1.3 trillion to GDP in 2023, showing a strong recovery despite the late reopening of its borders;
  • Germany takes third place with a contribution of US$487.6 billion, while Japan moves up from fifth to fourth place with an impact of US$297 billion;
  • Looking ahead, WTTC forecasts that China will overtake the US as the largest travel and tourism market, with India rising to 4th place over the next decade.

Get the full story WTTC

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