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Today's Brief
Is Tripadvisor losing its relevance for hotels?
- Google can offer similar insights as TripAdvisor, and with its widespread usage through Google Maps, checking reviews on Google might be more convenient.
Feb 12, 2024 •
Hospitality
Marriott's ad network slowly rolling out plan to target hotel guests
- Based on high demand from advertisers, Marriott aims to create something appealing for guests and it's profits, but it will take time.
Feb 12, 2024 •
Hospitality
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Hyper-personalization, the future of hotel marketing
- Data-driven approach allows hotels to anticipate the needs and desires of guests, offering a level of service that goes beyond the basic.
Feb 12, 2024 •
Hospitality
How competitive sets lead hoteliers to informed business decisions
- Hoteliers are best positioned to grow their business when they gain detailed insight into the competition.
Feb 12, 2024 •
Hospitality
Embracing technology without losing the human touch in hospitality
- Hoteliers want to embrace technology to help them run their businesses more effectively, but not at the cost of losing their hotel's human touch.
Feb 12, 2024 •
Hospitality
Sustainability marketing just got tricky, and better
- The demand for sustainability and purpose marketing will only grow as eco-anxious Gen Z and Alpha generations grow.
Feb 12, 2024 •
Travel
Moxy Hotels and Sanctuary team up for astrological travel
- The hotel group teamed up with Sanctuary, a community of astrology readers, to give travelers the opportunity to take trips that are literally written in the stars.
Feb 12, 2024 •
Hospitality
A week with Apple's Vision Pro
- What the Vision Pro could contribute to the world of marketing and commercial creativity.
Feb 12, 2024 •
Marketing
... in case you missed it, our
Daily Brief February 9, 2024
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