Quick wins to increase holiday bookings on your hotel website - The best holiday campaigns start long before the season officially begins with promotional banner or tile on your hotel website.

Nov 9, 2023 • Hospitality

Exploring Buy Now, Pay Later to enhance guest loyalty and boost hotel direct bookings - This innovative payment solution is revolutionizing the way travelers make reservations, dine at restaurants, and access a wide range of services within the hospitality sector.

Oct 25, 2023 • Hospitality

Measuring the performance of your hotel's direct channel - Understanding whether your direct channel is performing poor, average or stellar is not as easy as you may think.

Oct 19, 2023 • Hospitality

Travel app satisfaction lags other industries - The scores are below the averages J.D. Power tracks in other industries, hinting at higher stakes often involved when using travel sites and apps.

Oct 18, 2023 • Hospitality

How to integrate events into your hotel’s direct channel strategy - Whether they revolve around sports, fashion, music or art, public events possess a unique power to bring together diverse crowds from across the globe.

Oct 16, 2023 • Hospitality

Hotel marketing message templates designed to enhance direct conversions - The Hotels Network has unveiled its most recent innovation for hotel marketers to add to their toolkit of direct channel conversion boosters: Templates.

Oct 3, 2023 • Hospitality

How Booking.com's visibility booster torpedos your direct booking strategy - With both “free room upgrade” and “free breakfast” add-ons, you are allowing Booking.com to undercut you and all other OTAs.

Sep 26, 2023 • Hospitality

Mastering the 7 top hotel marketing channels - The demand is there, but to get your piece of the pie, you need to cover multiple hotel marketing channels and optimize them for direct booking revenue.

Sep 25, 2023 • Hospitality