Google Travel Ads now feature real-time hotel pricing - A select group of hotel advertisers using the enhanced data experienced "up to a 20% increase in click-through rates" in earlier tests.

Oct 22, 2024 • Hospitality

Booking.com’s predictions for travel in 2025 - Travelers are breaking tradition, redefining age, gender and identity, and reshaping the future of travel.

Oct 22, 2024 • Hospitality

13 hotel distribution strategies - By analyzing revenue, occupancy, costs and guest segments, hotels can create an effective distribution strategy.

Oct 21, 2024 • Hospitality

Uber reportedly weighing purchase of Expedia - Shares of Expedia Group surged after the Financial Times reported that ride-hailing giant Uber was considering acquiring the travel-booking platform.

Oct 21, 2024 • Hospitality

How gen AI can reinvent travel - According to Accenture, an overwhelming majority (97%) of travelers want a travel "super app," and more than half are open to using conversational AI solutions.

Oct 17, 2024 • Hospitality

Skyscanner profits jump to almost £100m - Skyscanner's profits have soared to nearly £100 million, boosted by the lifting of the last of the Covid-19 restrictions.

Oct 15, 2024 • Hospitality

OTAs get more visibility thanks to DMA - Europe's Digital Markets Act (DMA) is changing the way users interact with hotels through Google, the dominant search engine in the EU.

Oct 14, 2024 • Hospitality

ChatGPT Advanced Voice: The future of travel booking or the end of OTAs? - What happens to OTAs when LLMs like ChatGPT connect to GDSs for global hotel inventory or automatically fill forms to book long-tail accommodations?.

Oct 14, 2024 • Hospitality