HSMAI launches Certified Hotel Sales Leader (CHSL) Certification - The program recognizes the expertise of hotel sales managers and focuses on the latest sales and commercial strategies.
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Topics › Sales & Marketing
Shaping the future of the hotel RFP process - The goal is to streamline the RFP process to minimize time, reduce complexity and facilitate smoother transactions for hotels and clients alike.
Jun 6, 2024 • Hospitality
Screen Pilot expands into the UK - Digital marketing agency Screen Pilot has announced its strategic expansion into the United Kingdom.
May 22, 2024 • Hospitality
Hotel marketers push broad messaging - Most marketing at the property level is not necessarily targeted at a specific generation, but rather a cohesive message that can entice all ages to consider the hotel.
May 21, 2024 • Hospitality
Luxury hotels and a ‘sense of place’ - How hoteliers can overcome the challenges in providing local and authentic meaning of sense of place.
May 2, 2024 • Hospitality
HSMAI's new Commercial Strategy Conference - The two-day conference will have a combined focus on all commercial disciplines, enhancing the experience and content for hospitality commercial leaders.
Mar 21, 2024 • Hospitality
Can guest experiences serve as unique hotel marketing strategy? - How can we integrate enhanced guest experiences into our marketing strategies to stimulate demand and enrich the stay?.
Mar 21, 2024 • Hospitality
The key to an efficiency group booking process - How to increase hotel sales team productivity with group booking process solutions focusing on automation, integration, and analytics.
Mar 20, 2024 • Hospitality
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