Google Bard rebrands as ‘Gemini’ - Google has announced the launch of its next generation AI chatbot tool, while it’s also renaming “Bard” to “Gemini”.

Feb 9, 2024 • Marketing

Google shifting to AI-powered bidding for Hotel Ads - The company is retiring its commission-based bidding for Hotel Ads in October 2024, replacing it with tROAS and Performance Max.

Feb 8, 2024 • Marketing

State of email in 2024 - The annual email marketing report with expert tips, industry stats, and data-driven forecasts for sending better emails in 2024.

Feb 5, 2024 • Marketing

Google launches new hotel result pages in Europe - Google has been launching changes to its search results in the European regions to comply with the Digital Markets Act (DMA).

Feb 2, 2024 • Marketing

Google updates restaurants 'Menu Highlights' section - Google has launched a new feature for restaurants to make corrections and updates to the feedback customers leave about their menus and dishes.

Feb 2, 2024 • Marketing

How digital brand experience is changing hotel marketing - A well-crafted digital brand experience leaves a positive and lasting impression on every user.

Jan 29, 2024 • Marketing

How your TripAdvisor ranking is calculated - Tripadvisor has adapted over the years, introducing new ways of ranking and sorting properties to improve the guest's experience when searching for hotels.

Jan 24, 2024 • Marketing

Hilton takes on the metaverse in latest loyalty campaign - Hilton has made its first foray into the world of virtual reality in partnership with Paris Hilton’s 11:11 Media.

Jan 24, 2024 • Marketing