Google launches new hotel result pages in Europe - Google has been launching changes to its search results in the European regions to comply with the Digital Markets Act (DMA).

Feb 2, 2024 • Marketing

Google updates restaurants 'Menu Highlights' section - Google has launched a new feature for restaurants to make corrections and updates to the feedback customers leave about their menus and dishes.

Feb 2, 2024 • Marketing

How digital brand experience is changing hotel marketing - A well-crafted digital brand experience leaves a positive and lasting impression on every user.

Jan 29, 2024 • Marketing

Hilton takes on the metaverse in latest loyalty campaign - Hilton has made its first foray into the world of virtual reality in partnership with Paris Hilton’s 11:11 Media.

Jan 24, 2024 • Marketing

How your TripAdvisor ranking is calculated - Tripadvisor has adapted over the years, introducing new ways of ranking and sorting properties to improve the guest's experience when searching for hotels.

Jan 24, 2024 • Marketing

How Google's elimination of cookies affects hotel marketers - The "Cookie Apocalypse" is upon us, and hotel marketing and distribution experts should prepare for what's to come.

Jan 18, 2024 • Marketing

Google enhances vacation rental listings - Primary enhancement in Google’s update is the introduction of structured data markup, a feature particularly advantageous for smaller vacation rental partners.

Jan 18, 2024 • Marketing

Digital travel marketing 2024 - With a shift in focus and new tools at our fingertips, 2024 promises to be an exciting year in digital travel marketing.

Jan 17, 2024 • Marketing