5 ways to invest surplus marketing funds before year end - As the fiscal year ends, it’s not uncommon for hotel teams to have unallocated funds left in their hotel marketing budget.

Sep 12, 2023 • Marketing

Looking for influencers to post about your restaurant? - Platforms like Inplace and Nibble are trying to streamline influencer marketing within the hospitality industry.

Sep 6, 2023 • Marketing

How AI will affect paid search for hoteliers - AI, particularly tools like BARD, can be an incredible asset for optimizing your keyword research.

Aug 29, 2023 • Marketing

Google on how to measure marketing performance in the travel industry - Travel demand can be highly unpredictable, making it difficult to measure the true impact of your marketing.

Aug 25, 2023 • Marketing

How travel startups use social media - Social media is the new SEO, and travelers search on Instagram and TikTok before Google.

Aug 25, 2023 • Marketing

Travel sector fastest-growing in digital ad spend - Increases in digital travel spend has fueled double-digit increases in digital ads by the sector.

Aug 23, 2023 • Marketing

TikTok publishes new travel marketer playbook - The new guide is designed to assist travel-related businesses in capitalizing on the app's growing interest in vacations.

Aug 16, 2023 • Marketing

The digital landscape and travel content consumption - Content consumption habits have changed in recent years, partly due to the complexity of the digital travel landscape.

Aug 8, 2023 • Marketing