The benefits of owning your data vs. the traditional agency model - The benefits of owning your data vs. the traditional agency model.

Jun 21, 2023 • Marketing

TikTok marketing for hotels - TikTok has quickly become one of the most popular marketing channels for a variety of businesses and industries, including hospitality.

Jun 20, 2023 • Marketing

Google intros new AI-powered travel search features - The company's new AI-powered search experience might have gotten a mixed reception, but that isn't slowing down its feature roadmap.

Jun 15, 2023 • Marketing

More on the future of search with Google's Generative Experience - Brands and Businesses need to start thinking about what users want to know about the business rather than providing information about themselves.

Jun 13, 2023 • Marketing

How Airbnb uses social listening and Booking.com not - Airbnb was ready to pick up the ball after Booking.com provided customers with a house that didn’t actually exist.

Jun 13, 2023 • Marketing

Is Google’s Search Generative Experience (SGE) the end of organic search for hotels? - The new search experience incorporates AI capabilities and conversational functionality into the Google search results.

Jun 12, 2023 • Marketing

Social media plays biggest role in attracting tourists to Florida - A recent survey conducted by the University of Florida indicates that social media plays a significant role in enticing people to the Sunshine State.

Jun 9, 2023 • Marketing

TikTok increasingly becomes the trip before the trip - The platform's growing user base has led to an explosion of travel content, driving the culture of travel.

Jun 8, 2023 • Marketing