Marketing holidays to Millennials and Gen Z - The ways of marketing deals to 18-34-year-olds differs significantly from older generations.

Jan 16, 2023 • Marketing

Apple rolling out Business Connect - The company gives small businesses a direct link to its Apple Maps listings and a way around Google.

Jan 13, 2023 • Marketing

TikTok's influence on travelers increased by 10% in 2022 - Many business’ in the travel sector have used TikTok to reach a global audience due to the nature of the app.

Jan 13, 2023 • Marketing

Short-form videos key for hotel marketers in 2023 - An extremely effective way of engaging with consumers in a substantial way.

Jan 9, 2023 • Marketing

Fundamentals of search engine optimization and marketing - How to get the most out of your marketing budget while optimizing organic search and paid placements.

Dec 19, 2022 • Marketing

How to use the metaverse for marketing today - Marketers need to develop a strategy on how their company will adapt and transition its efforts to digital spaces.

Dec 8, 2022 • Marketing

Wyndham on utilizing TikTok in hospitality marketing - If used currently, TikTok can become an important place to build brand awareness and deepen your audience reach.

Dec 6, 2022 • Marketing

How Hopper is tapping into social commerce - You don’t spend money on Google, Facebook or TikTok - you literally give it to your customers.

Dec 6, 2022 • Marketing