Opportunities for travel marketers now that cookies are here to stay - Travel marketers no longer need to radically reinvent their advertising strategies to remain competitive in the marketplace.

Jul 25, 2024 • Marketing

Google to keep cookies - what the major reversal means for advertisers - Tech giant says it will make trackers optional in Chrome as it adjusts to pressure over its Privacy Sandbox push.

Jul 23, 2024 • Marketing

Why AI will force change in travel marketing - The search marketing landscape is about to change, and the impact will be particularly felt in the travel industry.

Jul 11, 2024 • Marketing

Turn email into a powerful channel for your hotel - Triptease's guide explores how email marketing impacts the entire customer journey, with practical, real-world examples.

Jun 20, 2024 • Marketing

TikTok ban: How will hotels be affected? - Industry experts highlighted the potential losses hotels could face from an impending ban and suggested alternative marketing strategies to mitigate these effects.

Jun 19, 2024 • Marketing

How Google and Meta could disrupt travel discovery with AI - AI has the potential to significantly change the way consumers research and plan trips, moving them away from traditional platforms and redefining the user experience.

Jun 19, 2024 • Marketing

TikTok shares effective strategies for travel marketers - What travel topics are trending and getting attention? How can you use these trends to up your digital, marketing and revenue game?.

Jun 17, 2024 • Marketing

How Gen Z is using TikTok for travel planning - TikTok and Google Maps make for a 'killer combination' for many young people planning their travel itineraries. Here's an example of how one person is using it.

Jun 11, 2024 • Marketing