Google for hotels testing new filter options - When you click on a specific hotel, Google can show filters for reviews, dates, guests and about the hotel.

Mar 14, 2024 • Marketing

Is the AI boom stealing your hotel's guests? - AI assistants are often adept at handling basic informational queries, potentially answering guest requests directly in the chat results, bypassing your website.

Mar 5, 2024 • Marketing

Google explains how its search engine crawls the web - The latest video comes after Google launched the educational “How Search Works” series last week to shed light on the search and indexing processes.

Feb 28, 2024 • Marketing

Google Bard rebrands as ‘Gemini’ - Google has announced the launch of its next generation AI chatbot tool, while it’s also renaming “Bard” to “Gemini”.

Feb 9, 2024 • Marketing

Google launches new hotel result pages in Europe - Google has been launching changes to its search results in the European regions to comply with the Digital Markets Act (DMA).

Feb 2, 2024 • Marketing

Google enhances vacation rental listings - Primary enhancement in Google’s update is the introduction of structured data markup, a feature particularly advantageous for smaller vacation rental partners.

Jan 18, 2024 • Marketing

TikTok: The Gen Z search engine - When Google CEO Sundar Pichai said "competition comes from nowhere" during a conference in California, he was referring to TikTok.

Jan 17, 2024 • Marketing

How a small travel blog gained Google topical authority - It's better to focus on a topic to demonstrate your expertise than to write a blog where you cover a lot of different topics all at once.

Dec 5, 2023 • Marketing