More than just inspiration - A new study by Phocuswrigh has revealed social media has evolved beyond a mere source of travel inspiration.

Oct 1, 2024 • Marketing

TikTok publishes 2024 Holiday Marketing Guide - The latest edition of their Holiday Shopping Guide is packed with statistics and insights to help you plan your holiday marketing campaigns.

Aug 27, 2024 • Marketing

TikTok overtakes YouTube in video marketing - A new study highlights TikTok's rising prominence in the social media marketing landscape.

Aug 22, 2024 • Marketing

Inside the rise of TikTok Travel - While it might not be the most dependable source for news or politics, the social media platform could be worth exploring when it comes to travel.

Aug 15, 2024 • Marketing

Booking.com touts social media success - The company reported spending more on social media marketing with attractive ROI, while phasing out channels that weren't performing well.

Aug 2, 2024 • Marketing

TikTok ban: How will hotels be affected? - Industry experts highlighted the potential losses hotels could face from an impending ban and suggested alternative marketing strategies to mitigate these effects.

Jun 19, 2024 • Marketing

TikTok shares effective strategies for travel marketers - What travel topics are trending and getting attention? How can you use these trends to up your digital, marketing and revenue game?.

Jun 17, 2024 • Marketing

How Gen Z is using TikTok for travel planning - TikTok and Google Maps make for a 'killer combination' for many young people planning their travel itineraries. Here's an example of how one person is using it.

Jun 11, 2024 • Marketing