American tourists plan fewer trips to Europe this fall - As Americans reduce their international travel this fall, Europe will increasingly need to rely on China to sustain growth in inbound tourism.

Oct 10, 2024 • Travel

China’s travel industry faces reality check of ‘worst ever’ season - Strong contract between an optimistic picture painted by China's travel data and consumers reluctant to spend amid broader economic fears.

Oct 7, 2024 • Travel

Holiday travelers less concerned about hotel prices - Americans traveling for the holidays this year are increasingly tech-savvy, and many will use loyalty to cut costs, according to PwC's Holiday Outlook 2024.

Oct 7, 2024 • Travel

The U.S. remains the world's leading travel and tourism market - Despite slow international traveler spending, the U.S. remains the leader with nearly double the economic contribution of its closest rival.

Oct 3, 2024 • Travel

A tale of two holidays - According to PwC's Holiday Outlook, shoppers are expected to spend an average of $1,638 on gifts, travel and entertainment this holiday season, a 7% increase from 2023.

Oct 2, 2024 • Travel

Chinese travel preferences are evolving - Buoyed by falling airfares, Chinese travelers are booking more overseas trips for the National Day 'Golden Week' holiday period.

Oct 1, 2024 • Travel

Cost-conscious Chinese tourists look to affordable options - Chinese tourists are expected to take longer trips during Golden Week starting Tuesday, but it may not boost spending, experts say.

Sep 30, 2024 • Travel

The return of Chinese outbound travel - As Golden Week approaches, China's travel surge will boost global tourism, favoring destinations that offer immersive experiences for Chinese travelers.

Sep 26, 2024 • Travel